Is this
for you?
We don't work with everyone. We seek founders who have commercial DNA, early validation, and the commitment to build something exceptional.
Are You The Right Founder?
We look for:
Commercial DNA
You're exceptional at sales and can close deals
Coachable
You're open to feedback and ready to iterate fast
Some Budget
You can invest £5-35k into your venture (from savings, revenue, or pre-seed capital)
Early Traction
You have at least some customer conversations, LOIs, pilots, or early revenue - not just an idea
Committed
You're all-in on this venture, even if you're working part-time initially
Gritty
You're resilient, resourceful, and ready to do the hard work
Sectors We Focus On
● B2B SaaS
● B2C platforms
● Marketplaces
● eCommerce infrastructure
● Enterprise software
● AI-enabled products
● Financial services & embedded fintech
● SME-focused tools